Mum Entrepreneurs Network Event – 3rd September 2014

Mum Entrepreneurs Network Event – 3rd September 2014

Running our own network event allows us to change the set up, so for this event I decided not to have a raffle and use that extra time to change our Mum Entrepreneurs MasterMind Group Session. We added speed dating to the formula and boy was this a success! We had great feedback from our network group on Facebook, see below a post on our Mum Entrepreneurs Facebook Group for the Northern Beaches:

fb testimonial









Screen Shot 2014-08-10 at 12.00.26 pmOur speaker on the night was Franziska Iseli from Basic Bananas talking about Humanising your Marketing so you can get those leads back.

A few pointers from Franziska:

1. What do your customers really want?
“People don’t buy what you do, they buy why you do it.”
Simon Sinek

2. What is your brand personality?

  • How do you want to be perceived?
  • What do you want to be know for?
  • What do you stand for/against?
  • What makes you unique?

3. Why do you like buying from us? Why do you choose us?

4. How can you humanise your marketing?

  • Social media
  • Email communication
  • Story-telling
  • Marketing pieces


Don’t forget to book in for our next EVENT on October 1st! 



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